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Zen Diamond Passion, Heritage, Expertise
 

Founded in 2000, Zen Diamond carries a family legacy of jewellery craftsmanship dating back to 1890. Zen’s purpose and passion is to make women’s diamond dreams come true. Drawing on this deep-rooted heritage and expertise, Zen Diamond designs, produces, and markets worldwide a diverse collection of diamond jewellery—from timeless classics to cutting-edge creations—appealing to a wide range of styles and tastes.


Today, the brand’s footprint spans 23 countries with 175 stores, reaching diamond jewellery lovers in the USA, Europe, the Gulf region, Asia, and Africa. Thanks to its strong wholesale network, Zen Diamond has been honored with the ‘Export Leader’ award. With overseas companies in New Jersey, Dusseldorf and Dubai, Zen Diamond exports to nearly every continent, bringing its signature designs to women around the world—and advancing its mission to make the brilliance of diamonds accessible globally.


Through substantial investment in its cutting-edge production facility, Zen Diamond has become one of the world’s leading diamond-jewellery manufacturers, recognized for both its production capacity and uncompromising quality standards. As one of the select Authorised Jewellers of De Beers Group’s diamond brand Forevermark, Zen Diamond offers distinctive designs featuring these rare, special, and responsibly sourced diamonds.
Zen Diamond is a member of the Natural Diamond Council (NDC), a global organization dedicated to protecting the integrity of the natural-diamond industry worldwide. Committed to responsible sourcing and sustainability, Zen Diamond provides the assurance of natural diamonds across all its jewellery.


Zen Diamond partners with influential stars worldwide for its campaigns—and welcomes Jennifer Lopez as its newest brand ambassador. This collaboration blends Lopez’s signature charisma with the radiance of Zen’s diamond jewellery, capturing a powerful image of glamour and sophistication.

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